<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Phil Dourado &#187; Books</title>
	<atom:link href="http://www.phildourado.com/category/books/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.phildourado.com</link>
	<description>Author, Speaker, Leadership Development, Journalist &#38; Editor</description>
	<lastBuildDate>Tue, 31 Jan 2012 16:27:38 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.2.1</generator>
		<item>
		<title>Little Bets, How breakthrough ideas come from small discoveries, by Peter Sims</title>
		<link>http://www.phildourado.com/2012/01/little-bets-how-breakthrough-ideas-come-from-small-discoveries-by-peter-sims/</link>
		<comments>http://www.phildourado.com/2012/01/little-bets-how-breakthrough-ideas-come-from-small-discoveries-by-peter-sims/#comments</comments>
		<pubDate>Mon, 16 Jan 2012 13:27:36 +0000</pubDate>
		<dc:creator>phildourado</dc:creator>
				<category><![CDATA[Books]]></category>
		<category><![CDATA[Customer Service]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[continuous improvement]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[Little Bets]]></category>
		<category><![CDATA[Peter Sims]]></category>

		<guid isPermaLink="false">http://www.phildourado.com/?p=1933</guid>
		<description><![CDATA[&#160; &#8220;In this era of ever-accelerating change, being able to create, navigate amid uncertainty, and adapt using an experimental approach will increasingly be a vital advantage. The way to begin is with little bets.&#8221; &#8211; Peter Sims I love this book. One sentence book summary: You innovate to keep changing and improving by a constant [...]]]></description>
			<content:encoded><![CDATA[<!-- Start Shareaholic LikeButtonSetTop --><!-- End Shareaholic LikeButtonSetTop --><p><strong><a href="http://www.phildourado.com/wp-content/uploads/2012/01/LittleBestCover.jpg" rel="shadowbox[sbpost-1933];player=img;" title="LittleBetsCover"><img class="alignleft size-full wp-image-1934" title="LittleBetsCover" src="http://www.phildourado.com/wp-content/uploads/2012/01/LittleBestCover.jpg" alt="" width="120" height="185" /></a><br />
</strong></p>
<p>&nbsp;</p>
<h3></h3>
<h3></h3>
<h3></h3>
<h3></h3>
<h3><em><strong>&#8220;In this era of ever-accelerating change, being able to create, navigate amid uncertainty, and adapt using an experimental approach will increasingly be a vital advantage.</strong></em></h3>
<h3><em><strong>The way to begin is with little bets.&#8221; &#8211; Peter Sims</strong></em></h3>
<p>I love this book.</p>
<p><strong>One sentence book summary</strong>: You innovate to keep changing and improving by a constant series of &#8216;little bets&#8217; &#8211; affordable experimental changes or mini pilots &#8211; taken at all levels of the organization: if you are not trying at least one new thing or new approach at any one time, then you will stay the same; maybe you&#8217;re &#8216;good&#8217; already so play safe most of the time, but since &#8216;good&#8217; is no longer good enough, you may look like you&#8217;re succeeding, but you are actually slowly slipping behind. <em><strong>(Wow, what a long sentence&#8230;)</strong></em></p>
<p><strong>Why this is so important:</strong> Fundamental to the little bets approach is knowing that you will get something wrong, learn why and improve it. It&#8217;s because it&#8217;s new that you don&#8217;t know if it will work. And you &#8216;learn by doing&#8217; &#8211; smart business leaders call this &#8216;<em><strong>failing forwards</strong></em>&#8216; &#8211; It looks like failure but it teaches you something you didn&#8217;t know and teaches you how &#8216;it&#8217; will work, and you then fix it and find you now have something no competitor has. You created it.</p>
<p><strong>One paragraph on why you will think this is wrong compared with the way you are used to working: NONE</strong> of us are comfortable with this approach as it &#8216;ups&#8217; what looks like our failure rate. We all want to be in charge of the unit or department or organization that rarely gets anything &#8216;wrong&#8217; &#8211; the safe pair of hands.</p>
<p>That old-fashioned view of what success looks like just means you will stay in safe territory where you know how to do what you are doing. So, you will not progress fast enough. As Picasso said, <em><strong>he was always trying new things that he didn&#8217;t know how to do, in order to learn how to do them.</strong></em> That&#8217;s the only way we move forward.</p>
<p><strong>Fundamental to the little bets approach is that you:</strong></p>
<p><strong></strong><strong>1. Experiment: Learn by doing</strong>. Fail quickly to learn fast. Develop experiments and prototypes to gather insights, identify problems, and build up to creative ideas, like Beethoven did in order to discover new musical styles and forms.</p>
<p><strong>2. Play: A playful, improvisational, and humorous atmosphere</strong> quiets our inhibitions when ideas are incubating or newly hatched, and prevents creative ideas from being snuffed out or prematurely judged.</p>
<p><strong>3. Immerse: Take time to get out into the world to gather fresh ideas and insights</strong>, in order to understand deeper human motivations and desires, and absorb how things work from the ground up.</p>
<p><strong>4. Define: Use insights gathered throughout the process to define specific problems</strong> and needs before solving them, just as the Google founders did when they realized that their library search algorithm could address a much larger problem.</p>
<p><strong>5. Reorient: Be flexible in pursuit of larger goals and aspirations, making good use of small wins</strong> to make necessary pivots and chart the course to completion.</p>
<p><strong>6. Iterate: Repeat, refine, and test frequently</strong> armed with better insights, information, and assumptions as time goes on.</p>
<p>Great book. Busts the &#8216;innovation is only noticeable if it&#8217;s big innovation&#8217; thinking and shows how to create a continuously innovating culture that improves &#8211; a continuous improvement &#8216;engine&#8217; if you will.</p>
<p><strong>More on Peter Sims&#8217; website&gt;&gt;&gt;</strong></p>
<p><a title="Peter Sims talks about the book on his website here" href="http://petersims.com/2011/03/04/little-bets-qa/" target="_blank"><strong>Peter Sims talks about the book on his website (I&#8217;m a link. Click on me).</strong></a></p>
<p>&nbsp;</p>
<div class="shr-publisher-1933"></div><!-- Start Shareaholic LikeButtonSetBottom --><!-- End Shareaholic LikeButtonSetBottom -->]]></content:encoded>
			<wfw:commentRss>http://www.phildourado.com/2012/01/little-bets-how-breakthrough-ideas-come-from-small-discoveries-by-peter-sims/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How to Lead in 2012: Follow Happy Henry&#8217;s Recipe</title>
		<link>http://www.phildourado.com/2011/12/how-to-lead-in-2012-follow-happy-henrys-recipe/</link>
		<comments>http://www.phildourado.com/2011/12/how-to-lead-in-2012-follow-happy-henrys-recipe/#comments</comments>
		<pubDate>Fri, 30 Dec 2011 15:00:02 +0000</pubDate>
		<dc:creator>phildourado</dc:creator>
				<category><![CDATA[Books]]></category>
		<category><![CDATA[Customer Service]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[authentic leadership]]></category>
		<category><![CDATA[Happy Computers]]></category>
		<category><![CDATA[Henry Stewart]]></category>
		<category><![CDATA[How to Lead]]></category>
		<category><![CDATA[Job Ownership]]></category>
		<category><![CDATA[What Great Leaders Do]]></category>

		<guid isPermaLink="false">http://www.phildourado.com/?p=1921</guid>
		<description><![CDATA[Relax! A Happy Business Story By Henry Stewart, Cathy Busani and James Moran You can download a free pdf copy of this book on this link: http://www.happy.co.uk/about/free-publications/ 60-Second Main Learning Points In this fictional tale, a highly stressed small business owner discovers a new way to run his company. Prologue What would your organization be [...]]]></description>
			<content:encoded><![CDATA[<!-- Start Shareaholic LikeButtonSetTop --><!-- End Shareaholic LikeButtonSetTop --><p><a href="http://www.phildourado.com/wp-content/uploads/2011/12/Relax-164x253.jpg" rel="shadowbox[sbpost-1921];player=img;" title="Relax-164x253"><img src="http://www.phildourado.com/wp-content/uploads/2011/12/Relax-164x253.jpg" alt="" title="Relax-164x253" width="164" height="253" class="alignleft size-full wp-image-1923" /></a></p>
<h3><strong>Relax! A Happy Business Story</strong></h3>
<p><strong>By Henry Stewart, Cathy Busani and James Moran</strong></p>
<p>You can download a free pdf copy of this book on this link:</p>
<p><a href="http://www.happy.co.uk/about/free-publications/">http://www.happy.co.uk/about/free-publications/</a></p>
<h3><strong>60-Second Main Learning Points</strong></h3>
<p>In this fictional tale, a highly stressed small business owner discovers a new way to run his company.</p>
<p><strong>Prologue  <br /></strong></p>
<p>What would your organization be like if you completely trusted everybody?  What would you have to do to get to that point?</p>
<p><strong>Chapter 1:  About Trust and Information</strong></p>
<ul class="unIndentedList">
<li> Without information, people cannot take responsibility &#8211; with information, people cannot avoid taking responsibility.</li>
<li> Agree principles that everyone can work within.</li>
<li> Train the staff to do the jobs you&#8217;re trusting them to do.</li>
<li> Trust them to do it.</li>
</ul>
<p><strong>Chapter 2:  Celebrate Mistakes</strong></p>
<ul class="unIndentedList">
<li> Celebrate your mistakes and learn from them.</li>
<li> Imagine what it would be like to work somewhere where you never got blamed for your mistakes&#8230; where mistakes were seen as positive things, as outcomes of risk and innovation.</li>
<li> You can&#8217;t learn from your mistakes if you don&#8217;t make any mistakes &#8211; go make some.</li>
<li> </li>
</ul>
<p>Weekly Mistake meetings &#8211; people talk about the mistakes that they made and how they could do things differently.  Admit when you, the boss, make a mistake.</p>
<p><strong>Chapter 3:  What to Judge Your People On</strong></p>
<ul class="unIndentedList">
<li> Look at how your people&#8217;s targets fit within the company principles and targets &#8211; get your people to see the big picture.</li>
<li> Judge your people on the results they achieve, not the number of hours they work.</li>
<li> Recognize when people have done good work, give your feedback personally and make it specific.</li>
</ul>
<p>How are they going to know how much you appreciate them unless you tell them?  Recognize when anyone does a good job and make sure they all know that you&#8217;re pleased with their work.  By showing that you appreciate them you&#8217;ll increase their motivation and enthusiasm and consequently improve their morale.</p>
<p><strong>Chapter 4:  Listening is Different From Hearing</strong></p>
<ul class="unIndentedList">
<li> It&#8217;s not enough to hear, you have to really listen to people.</li>
<li> People say more than they actually &#8220;say&#8221;.</li>
<li> If someone is acting out of character, ask them what is really wrong &#8211; and how you can help.</li>
<li> Frame conversations to help people listen better.</li>
</ul>
<p><strong>Chapter  5:  Believe the Best</strong></p>
<p>Always believe the best of your staff.  Believing the best should form the basis of every communication.</p>
<ul class="unIndentedList">
<li> Believe the best of people.</li>
<li> Give them the benefit of the doubt.</li>
<li> Listen without judgement or assumption.</li>
<li> Ask how you can help them.</li>
</ul>
<p><strong>Chapter 6:  Hire For Attitude Train for Skill</strong></p>
<ul class="unIndentedList">
<li> Hire people your existing staff will be happy working with.</li>
<li> Skills can be learnt, a good attitude is either there or not there.</li>
<li> If somebody is not happy in their current job, see if they can do something else better.</li>
<li> Set your staff up to succeed &#8211; exploit their strengths, not their weaknesses.</li>
</ul>
<p><strong>Chapter 8:  Job Ownership and Full Involvement from Everyone</strong></p>
<ul class="unIndentedList">
<li> Create a framework which gives people ownership over their jobs.</li>
<li> Get everyone involved in the decisions that affect them.</li>
<li> If people are involved in decision, they will be more committed to making those decisions work.</li>
</ul>
<p><strong>Chapter 9:  Work/Life Balance</strong></p>
<ul class="unIndentedList">
<li> Help people to balance their home lives with their working lives.</li>
<li> If people are happier with the balance of their lives, they will be more motivated and produce better work.</li>
</ul>
<p><strong> </strong></p>
<p><strong>Chapter 10: Putting it All Together</strong></p>
<ul>
<li> People work best when they feel good about themselves.</li>
<li> How would your organization be different if management focused on making people feel good?</li>
<li> Ask your people for ideas &#8211; they may know how things work better than you!</li>
</ul>
<ul class="unIndentedList">
</ul>
<p><strong><em>Author of this book, Henry Stewart, in these videos, talks about  some of the learning from the book:</em></strong></p>
<p><a href="http://www.thinkers50.com/video/65">http://www.thinkers50.com/video/65</a> ( 5.24)</p>
<p><a href="http://www.thinkers50.com/video/64">http://www.thinkers50.com/video/64</a> (2.28)</p></p>
<div class="shr-publisher-1921"></div><!-- Start Shareaholic LikeButtonSetBottom --><!-- End Shareaholic LikeButtonSetBottom -->]]></content:encoded>
			<wfw:commentRss>http://www.phildourado.com/2011/12/how-to-lead-in-2012-follow-happy-henrys-recipe/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The New Capitalist Manifesto by Umair Haque</title>
		<link>http://www.phildourado.com/2011/08/the-new-capitalist-manifesto-by-umair-haque/</link>
		<comments>http://www.phildourado.com/2011/08/the-new-capitalist-manifesto-by-umair-haque/#comments</comments>
		<pubDate>Wed, 10 Aug 2011 11:53:40 +0000</pubDate>
		<dc:creator>phildourado</dc:creator>
				<category><![CDATA[Books]]></category>
		<category><![CDATA[book]]></category>

		<guid isPermaLink="false">http://www.phildourado.com/?p=1912</guid>
		<description><![CDATA[The New Capitalist Manifesto: Building a Disruptively Better Business, by Umair Haque What can I say, other than that I completely agree with the premise behind this book by Umair Haque &#8211; that the way too many large corporations are led delivers &#8216;thin value&#8217;: value spread thinly at the top and not encompassing all of [...]]]></description>
			<content:encoded><![CDATA[<!-- Start Shareaholic LikeButtonSetTop --><!-- End Shareaholic LikeButtonSetTop --><p><a href="http://www.phildourado.com/wp-content/uploads/2011/08/NewCapitalistManifexto.gif" rel="shadowbox[sbpost-1912];player=img;" title="NewCapitalistManifexto"><img src="http://www.phildourado.com/wp-content/uploads/2011/08/NewCapitalistManifexto.gif" alt="" title="NewCapitalistManifexto" width="100" height="151" class="alignleft size-full wp-image-1913" /></a><br />
The New Capitalist Manifesto: Building a Disruptively Better Business, by Umair Haque</p>
<p>What can I say, other than that I completely agree with the premise behind this book by Umair Haque &#8211; that the way too many large corporations are led delivers &#8216;thin value&#8217;: value spread thinly at the top and not encompassing all of the stakeholders &#8211; and that it&#8217;s time for new leadership and a new value proposition. Some companies are doing it already. Time for more. Here&#8217;s the blurb from publishers Harvard Business School:</p>
<p>&#8220;Welcome to the worst decade since the Great Depression. Trillions of dollars of financial assets destroyed; trillions in shareholder value vanished; worldwide GDP stalled.</p>
<p>&#8220;But this isn&#8217;t a financial crisis, or even an economic one, says Umair Haque. It&#8217;s a crisis of institutions-ideals inherited from the industrial age. These ideals include rampant exploitation of resources, top-down command of resource allocations, withholding of information from stakeholders to control them, and a single-minded pursuit of profit for its own sake.</p>
<p>&#8220;All this has produced &#8220;thin value&#8221;-short-term economic gains that accrue to some people far more than others, and that don&#8217;t make us happier or healthier. It has left resources depleted and has spawned conflict, organizational rigidity, economic stagnation, and nihilism.</p>
<p>In The New Capitalist Manifesto, Haque advocates a new set of ideals:</p>
<p>(1)Renewal: Use resources sustainably to maximize efficiencies,</p>
<p>(2) Democracy: Allocate resources democratically to foster organizational agility,</p>
<p>(3) Peace: Practice economic non-violence in business,</p>
<p>(4) Equity: Create industries that make the least well off better off, and</p>
<p>(5) Meaning: Generate payoffs that tangibly improve quality of life.</p>
<p>Yes, adopting these ideals requires bold and sustained changes. But some companies-Google, Walmart, Nike-are rising to the challenge. In this bold manifesto, Haque makes an irresistible business case for following their lead.&#8221;</p>
<p>Yep, I&#8217;ll buy into that.</p>
<p>Phil Dourado</p>
<div class="shr-publisher-1912"></div><!-- Start Shareaholic LikeButtonSetBottom --><!-- End Shareaholic LikeButtonSetBottom -->]]></content:encoded>
			<wfw:commentRss>http://www.phildourado.com/2011/08/the-new-capitalist-manifesto-by-umair-haque/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Buy-In. John Kotter&#8217;s new book</title>
		<link>http://www.phildourado.com/2010/10/buy-in-john-kotters-new-book/</link>
		<comments>http://www.phildourado.com/2010/10/buy-in-john-kotters-new-book/#comments</comments>
		<pubDate>Wed, 13 Oct 2010 09:48:25 +0000</pubDate>
		<dc:creator>phildourado</dc:creator>
				<category><![CDATA[Books]]></category>
		<category><![CDATA[Leadership]]></category>

		<guid isPermaLink="false">http://www.phildourado.com/?p=1863</guid>
		<description><![CDATA[Harvard Professor John Kotter is creator of the famous Eight Step Change Framework for leading change. Prof Kotter&#8217;s new book, Buy-in, is about how to prevent new ideas getting shot down. In the book, Prof Kotter lists the typical objections that new ideas encounter and gives you useful &#8216;come back&#8217; arguments for each objection. In [...]]]></description>
			<content:encoded><![CDATA[<!-- Start Shareaholic LikeButtonSetTop --><!-- End Shareaholic LikeButtonSetTop --><p>Harvard Professor John Kotter is creator of the famous <a href="http://www.kotterinternational.com/KotterPrinciples/ChangeSteps.aspx" target="_blank">Eight Step Change Framework </a>for leading change. Prof Kotter&#8217;s new book,<a href="http://www.kotterinternational.com/KotterPrinciples/BuyIn/UnderstandingBuyIn.aspx" target="_blank"> Buy-in</a>, is about how to prevent new ideas getting shot down.</p>
<p><a href="http://www.phildourado.com/wp-content/uploads/2010/10/133_bookCover.gif" rel="shadowbox[sbpost-1863];player=img;" title="133_bookCover"><img class="aligncenter size-full wp-image-1869" title="133_bookCover" src="http://www.phildourado.com/wp-content/uploads/2010/10/133_bookCover.gif" alt="" width="81" height="123" /></a></p>
<p>In the book, Prof Kotter lists the typical objections that new ideas encounter and gives you useful &#8216;come back&#8217; arguments for each objection. In the latest<a href="http://www.theleadershiphub.com/videos/new-book-john-kotter-buy-how-prevent-good-ideas-getting-shot-down" target="_blank"> Hub TV clip</a> (that&#8217;s a link), he gives you a brief example. Some of them are obvious. But, your team and their direct reports may find this way of rehearsing the pros and cons useful for when they have to defend a new idea.</p>
<p><strong>The 60 second book summary</strong></p>
<p>There&#8217;s a 60 second summary of the book on <a href="http://www.kotterinternational.com/KotterPrinciples/BuyIn/UnderstandingBuyIn.aspx" target="_blank">John Kotter&#8217;s website here</a> .</p>
<p><strong>The Game</strong></p>
<p><strong>A bit of fun</strong>: There&#8217;s<a href="http://www.kotterinternational.com/KotterPrinciples/BuyIn/BuyInGame.aspx" target="_blank"> a game</a> created by Prof Kotter&#8217;s team to help you or your team anticipate where objections will come from &#8211; the type of people who object to new ideas and typical objections.<strong> </strong></p>
<p><strong>One criticism from me</strong>: Kotter presents all these objectors as &#8216;difficult&#8217; people with an agenda or axe to grind. That&#8217;s often not the case. Often people who challenge new ideas are sincere and not just trying to be difficult. It is important to challenge new ideas so they can be tested in argument, and so any potential problems with them can be worked out in advance by adapting the idea. Your critics are often your best friends in making an idea strong by spotting its weaknesses so they can be fixed. So, don&#8217;t assume critics are &#8216;the enemy&#8217; or just being difficult. Bear that in mind and this is still a useful exercise (and a bit of fun):</p>
<p><strong>Three more one-minute videos</strong></p>
<p>If you like the 60 second clip in Hub TV from Professor Kotter, there are three more clips from him, with three more objections and how to argue back on the Harvard site<a href="http://web.hbr.org/authors/kotter/buy-in.php" target="_blank"> on this link</a></p>
<p><strong>Phil Dourado</strong></p>
<div class="shr-publisher-1863"></div><!-- Start Shareaholic LikeButtonSetBottom --><!-- End Shareaholic LikeButtonSetBottom -->]]></content:encoded>
			<wfw:commentRss>http://www.phildourado.com/2010/10/buy-in-john-kotters-new-book/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>True North, by Bill George</title>
		<link>http://www.phildourado.com/2008/05/true-north-by-bill-george/</link>
		<comments>http://www.phildourado.com/2008/05/true-north-by-bill-george/#comments</comments>
		<pubDate>Thu, 15 May 2008 16:25:24 +0000</pubDate>
		<dc:creator>Phil</dc:creator>
				<category><![CDATA[Books]]></category>

		<guid isPermaLink="false">http://www.phildourado.com/wordpress/?p=1588</guid>
		<description><![CDATA[Bill George is speaking at Leaders in London later this year. 60 Second Summary * Leadership is about what makes you different; there is no perfect model of a leader * Stop trying to act like a leader; think ‘leadership’ not ‘leader’ * There are five dimensions of authentic leadership: Purpose; Practising solid values; Heart; [...]]]></description>
			<content:encoded><![CDATA[<!-- Start Shareaholic LikeButtonSetTop --><!-- End Shareaholic LikeButtonSetTop --><p><img class="alignleft size-full wp-image-1590" title="TrueNorth-712912" src="http://www.phildourado.com/wp-content/uploads/2010/03/TrueNorth-712912.jpg" alt="" width="144" height="144" /><strong>Bill George is speaking at <a href="http://www.leadersinlondon.com/">Leaders  in London</a> later this year.</strong></p>
<p><strong>60 Second Summary</strong></p>
<p>*  Leadership is about what makes you different; there is no perfect model  of a leader<br />
* Stop trying to act like a leader; think  ‘leadership’ not ‘leader’<br />
* There are five dimensions of  authentic leadership: Purpose; Practising solid values; Heart;  Relationships; Self-discipline<br />
* Engage people’s hearts and minds  behind the organization’s purpose, rather than behind an individual  leader<br />
* You can use authentic leadership to become a market  leading organization; it&#8217;s about high performance, not about being  &#8216;nice&#8217; for the sake of it</p>
<p><strong>Longer Summary</strong></p>
<p>Bill George was an inspirational,  high-achieving leader at the medical instrument company Medtronic, which  he grew to become the world’s leading medical technology supplier.  Elected CEO in 1991, he became one of the most admired CEOs of his  generation as he grew Medtronic’s market capitalization from $1.1  billion to $60 billion, averaging 35% a year from 1996 to 2002. He then  became one of the world’s foremost teachers of leadership, as a Harvard  Professor and best-selling author.</p>
<p>Most leaders, says George in  True North (the follow-up to his book Authentic Leadership) , act the  way they think a leader should act, based on leader archetypes (think  Churchill, Jack Welch), or the traits, styles and characteristics that  have been identified in more than 1,000 studies of leadership over the  past fifty years. But, those who see leadership as emulating great  leaders or acting out a set of competencies don’t truly lead, says  George. You can only effectively lead by finding your authentic voice.</p>
<p><em>“In the 21st century, without authenticity  in leadership,<br />
organizations can&#8217;t develop sustained growth.&#8221;</em></p>
<p>For George, leadership  isn’t a job title, or a mantle that you put on when you walk into a  leadership position, or a set of behaviours defined in your HR  Department’s leadership competencies framework. It is the sum total of  who you are.</p>
<p><strong>Leadership Is  About What Makes You Different</strong></p>
<p>Finding your authentic  leadership is the leader’s equivalent of what the business guru Tom  Peters calls ‘defining Brand You’. While most leadership theory is spent  on codifying what is the same about leadership, George reminds us what  the marketplace itself teaches us – sameness creates commodities,  difference is what stands out.</p>
<p>No-one can be authentic by trying  to be like someone else. One of the 125 leaders George interviewed to  define authentic leadership used to be Jack Welch’s assistant at GE in  the 1980s. Everyone was running around trying to be like Jack, he  explained. Nobody could take that seriously. You need to be who you are,  not try to emulate someone else.</p>
<p>Reminds me of my favourite  quote about all leadership being autobiography: “Abraham Lincoln was  once asked how long it took him to write The Gettysburg Address, the  speech that defined a nation. He replied, ‘All my life’.”</p>
<p><strong>There Is No Perfect Profile Of A Leader</strong></p>
<p>All  the academic studies have failed to find the profile of a perfect  leader, says George, because leaders are highly complex human beings,  people who have distinctive qualities that cannot be sufficiently  described by lists or traits or characteristics. Once we realise this,  says George, and also realise that leadership is not a position, we can  stop being bent out of shape by trying to fit into the straitjacket of  leadership definitions and instead accept four liberating new laws of leadership:</p>
<p>1. You do  not have to be born with the characteristics of a leader<br />
2. You do  not have to wait for a tap on the shoulder<br />
3. You do not have to be  at the top of your organization<br />
4. You can step up and lead at any  point in your life</p>
<p><strong>The Five  Dimensions Of Authentic Leadership</strong></p>
<p>Traditional leaders  focus on their own success and on getting loyal subordinates to follow  them to achieve that success. Authentic leaders, by contrast, inspire  others to lead around a shared purpose, rather than around the leader.</p>
<p>This  doesn’t mean authentic leaders are perfect. In fact, it is a defining  feature of authenticity that you admit to your flaws rather than hide  behind the mystique of the leader who can never make a mistake.</p>
<p><strong>George’s research shows, he says, that  there are five dimensions to an authentic leader</strong></p>
<p>1. Purpose: Without knowing your  purpose (why you lead) you are at the mercy of ego<br />
2. Practising solid values: Integrity  is the core value. If your practice slips and slides under pressure,  people quickly lose confidence in your leadership<br />
3. Heart: This means having passion  for your work and the courage to make difficult decisions<br />
4. Relationships: Authentic leaders  develop enduring relationships<br />
5.  Self-discipline: Setting high standards, taking responsibility  for outcomes, and holding others accountable for their performance,  takes strong self-discipline</p>
<p><strong>Critique  of True North and its interpretation of &#8216;authentic&#8217;</strong></p>
<p><strong>Following on from Warren Bennis</strong></p>
<p>According  to George, an authentic leader has found his or her inner voice and  remains true to it. This is Warren Bennis stuff, for anyone who&#8217;s read  Bennis. And it&#8217;s no surprise True North is part of the &#8216;Warren Bennis  Signature Series&#8217; imprint. George echoes the Dean of Leadership (as the  FT calls Bennis), when he says that true authentic leaders have commonly  been through an extremely tough experience that reveals their true  nature to themselves – the death of a loved one, bankruptcy, overcoming  serious illness.</p>
<p>Bennis observed that authentic leaders are often  forged in the crucible of overcoming adversity, whether as a child or  later in their career. This echoes Hemingway’s “The world breaks all of  us. But some are strong at the broken places.” And it plays to the  heroic, romantic leadership model, even if unintentionally.</p>
<p>We  tend to have an archetype in our head of leaders as infallible, certain  of where they are going, moving from success to success. Even George’s  phrase ‘True North’ reinforces that image. But, great leaders –  authentic leaders – often don’t feel that way when they are in the  middle of achieving great things.</p>
<p><strong>Great  leaders don&#8217;t necessarily &#8216;feel&#8217; great when they are in the middle of  it</strong></p>
<p>Anne Mulcahy, the CEO credited with rescuing Xerox from  its downward spiral, is a case in point. The emotional roller coaster  of trying to keep people at Xerox motivated and pull the company back  from the brink was so draining that, at one point, Mulcahy described to  George, she was on the way home, drained, and had to pull over to the  side of the road. She sat there, temporarily unable to move, and said to  herself, &#8220;I don&#8217;t know where to go. I don&#8217;t want to go home. There&#8217;s  just no place to go.&#8221;</p>
<p>The boxer Jack Dempsey once supposedly said  champions get up when they can&#8217;t. Dempsey would have said, Mulcahey  ‘got up when she couldn’t’. And she is now widely praised as the woman  who saved Xerox (a claim she would herself deny, as she credits a lot of  people at Xerox with saving the company). That’s the test of an  authentic leader, says George.</p>
<p>And, of course it applies to  people at all levels, not just the top of an organisation. You lead your  own life by refusing to be knocked out of shape and by getting up when  you are knocked down.</p>
<p><strong>Can a &#8216;not  nice&#8217; leader be an &#8216;authentic leader&#8217;?</strong></p>
<p>The over-riding  impression of an &#8216;authentic leader&#8217; from True North is of a leader in  George&#8217;s own image: he was a brilliant, empathetic leader at Medtronic  (inventor of the pacemaker), which he grew by encouraging leadership at  all levels, driven by the higher purpose of saving lives. The 125  leaders he profiled for his research into authentic leaders tend to be  like that, too, kind of tough but fair benevolent teacher/leader  figures.</p>
<p>Which raises the question: is an apparently autocratic,  empathy-lite leader such as the UK&#8217;s Alan Sugar or Rupert Murdoch an  authentic leader? Of course they are, in the sense that they are honest  and true to themselves. What you see is what you get. But, I&#8217;m not sure  either of them have been through the deep inner journey of enlightenment  and understanding self and others that Bill George says is necessary to  be an authentic leader.</p>
<p>Nor does being authentic mean being  nice, though George tends towards analyzing leaders in this book who  exhibit his own traits: nice, empathetic, challenging, values-driven.  So, just as all leadership is autobiography, True North and Authentic  Leadership can be seen as tinged with George&#8217;s own autobiography.</p>
<p><strong>All leadership (books) is (are)  autobiography</strong></p>
<p>I once heard Tom Peters, in the middle of a  rant about how wrong Jim Collins (author of Good To Great) is to  champion quiet, &#8216;ego lite&#8217; leaders, suddenly break off and say, as an  aside, &#8220;The older I get the more convinced I become that whatever we  think we are writing about, we are writing about ourselves.&#8221; That is  searingly honest and insightful.</p>
<p>The famously charismatic and  shout-y Peters champions loud and proud and colourful leaders with big  personalities (like, er, himself). The quietly-spoken, introspective,  Collins champions quietly-spoken, introspective, non ego driven leaders.  Therefore their research, and the people they hold up as  objectively-discovered great leaders that just happen to emerge from the  research (Collins at least) clearly aren&#8217;t as objectively discovered as  they would like to think. There appears to be a good deal of projection  going on.</p>
<p>Similarly, George tends to equate &#8216;authentic&#8217;  leadership with his own type of caring (but demanding: that&#8217;s how he  achieved results at Medtronic) leadership. I think it would be  interesting to study equally authentic &#8216;not nice&#8217; leaders, often those  who appear to be driven by ego and the need to win.</p>
<p>Is Rupert  Murdoch an authentic leader? Of course he is, as he is true to himself.  Is he nice to work for? That’s a different question. Does he shape News  International in his own image, rather than aligning people behind a  shared set of universal values they all buy into? Of course he does.  Ego-driven and Authentic aren&#8217;t mutually exclusive, whereas George  fudges the logic a bit and seems to conclude they are. I wish they were.  But, I&#8217;m not convinced of it.</p>
<p><strong>Background:  How Bill George led Medtronic : &#8220;From &#8216;I&#8217; to &#8216;We&#8217;&#8221;</strong></p>
<p><em>This isn&#8217;t in the book: I researched it  separately as it makes useful background before you read the book.</em></p>
<p>George received his  BSc in industrial engineering from Georgia Tech, and MBA from Harvard.  His early career was spent as an executive with Honeywell and Litton  Industries, and he served in the US Department of Defense.</p>
<p>His  definition of leadership involves developing the organization so that  passion and inspiration are built into the system, not merely dependent  on the CEO, an objective he put to the test by setting himself a  ten-year term limit as CEO of Medtronic. His strategy for embedding  leadership proved to be right, as Medtronic’s growth path is just as  strong today, when it stands at 222nd largest company in the US by  market capitalisation, up from 349th in the year George stepped down.</p>
<p>George  says the key to effective leadership today is in the transformation  from ‘I’ to ‘We’, which he put into practice at Medtronic, inventor of  the pacemaker. This involves focussing on the leadership of others, to  embed leadership in the system. At Medtronic, people at all levels –  30,000 employees – were shown how to link what they do every day with  the company’s core purpose, so they could take the lead in their own  jobs. The first thing George himself did on joining the company was to  don a surgical gown and spend 120 days watching procedures like open  heart surgery, to learn how the company’s products could be improved.</p>
<p>George  spotted early on that the company lacked a closed-loop performance  management system and the ability to execute plans on schedule. For  instance, it took Medtronic four years to bring a new pacemaker to  market where competitors were doing it in two. Under George’s  stewardship, that time was cut to 16 months.</p>
<p>George also  discovered that Medtronic had individuals who were incredibly  knowledgeable about the business but who lacked critical leadership  skills. The company had grown up faster than the leadership teams. So he  gave some people who were great functional managers the opportunity to  hold leadership roles. He created the ‘Medtronic Fellows’ programme, for  high-potential leaders to go to business school.</p>
<p><strong>Leadership Demands Accountability And High  Performance</strong></p>
<p>To ensure strategy execution, George was  ruthless on performance. At first this confused employees – he talked  about empowering them as leaders, but came down hard when they didn’t  hit deadlines. With ‘empowered’ local leadership comes the  responsibility to perform, and George was relentless in driving this  home. He met bi-monthly or monthly with business groups, travelling  across the US and around the world to meet them rather than bringing  them to head office, to review performance. George also led a worldwide  reorganization away from multilayered management to structure around  business units, bringing the organization closer to customers.</p>
<p>Known  for his integrity and authenticity, George has translated his  experience into a practical values-based leadership that delivers  results. His research at Harvard Business School into 125 successful  leaders helped him codify Authentic Leadership, as he calls it, leading  to the creation of Harvard’s MBA in Authentic Leadership, which he  teaches.</p>
<p>Bill George now serves as a Director of Goldman Sachs,  Novartis, ExxonMobil and the Carnegie Endowment for International Peace.  In 2002, George was selected as one of “The 25 Most Influential  Business People of the Last 25 Years”.</p>
<p><em><strong>Bill George is speaking at  <a href="http://www.leadersinlondon.com/">Leaders in London</a> later this year</strong></em></p>
<p><em><strong>Phil Dourado  Copyright (c) The Leadership Hub</strong></em></p>
<div class="shr-publisher-1588"></div><!-- Start Shareaholic LikeButtonSetBottom --><!-- End Shareaholic LikeButtonSetBottom -->]]></content:encoded>
			<wfw:commentRss>http://www.phildourado.com/2008/05/true-north-by-bill-george/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The New Leaders or Primal Leadership</title>
		<link>http://www.phildourado.com/2007/10/the-new-leaders-or-primal-leadership/</link>
		<comments>http://www.phildourado.com/2007/10/the-new-leaders-or-primal-leadership/#comments</comments>
		<pubDate>Thu, 04 Oct 2007 16:23:57 +0000</pubDate>
		<dc:creator>Phil</dc:creator>
				<category><![CDATA[Books]]></category>

		<guid isPermaLink="false">http://www.phildourado.com/wordpress/?p=1584</guid>
		<description><![CDATA[This book is better known as Primal Leadership. Inexplicably, given the power of that title, the publisher in the UK decided to label it The New Leaders (yawn). Daniel Goleman and his co-authors Richard Boyatzis and Annie McKee helped pioneer the now accepted idea that leaders don&#8217;t get effective results with logic alone, and that [...]]]></description>
			<content:encoded><![CDATA[<!-- Start Shareaholic LikeButtonSetTop --><!-- End Shareaholic LikeButtonSetTop --><p><img class="alignleft size-full wp-image-1585" title="pd-newleaders-791797" src="http://www.phildourado.com/wp-content/uploads/2010/03/pd-newleaders-791797.gif" alt="" width="90" height="138" />This book is better known as Primal  Leadership. Inexplicably, given the power of that title, the  publisher in the UK decided to label it The  New Leaders (yawn).</p>
<p>Daniel  Goleman and his co-authors Richard  Boyatzis and Annie McKee  helped pioneer the now accepted idea that leaders don&#8217;t get effective  results with logic alone, and that they need to deploy Emotional Intelligence to get the best  out of people and organizations&#8230;and themselves.</p>
<p><strong>Here are selected excerpts to give you a  flavour:</strong></p>
<p>&#8220;For too  long managers have seen emotions at work as noise cluttering the  rational operation of organizations. But the time for ignoring emotions  as irrelevant to business has passed. What organizations everywhere need  now is to realize the benefits of primal leadership by cultivating  leaders who generate the emotional resonance that lets people flourish.&#8221;</p>
<p>Primal Leadership Definition<br />
This  emotional task of the leader is primal – that is, first – in two  senses: It is both the original and the most important act of  leadership.&#8221;</p>
<p>Resonance vs  Dissonance<br />
When leaders drive emotions positively we call this  effect resonance. When they drive emotions  negatively, leaders spawn dissonance,  undermining the emotional foundations that let people shine. Whether an  organization withers or flourishes depends to a remarkable extent on  the leaders’ effectiveness in this primal emotional dimension.&#8221;</p>
<p>Laughter: the shortest distance between two  people<br />
(NB As far as I know,  Goleman took that line from stand-up comedian Victor Borge).<br />
&#8220;In  a neurological sense, laughing represents the shortest distance between  two people because it instantly interlocks limbic systems. This  immediate, involuntary reaction, as one researcher puts it, involves  “the most direct communication possible between people – brain to brain –  with our intellect just going for the ride, in what might be called a  &#8216;limbic lock&#8217;.&#8221;</p>
<p>Leadership, not  leader<br />
As the sociologist Max Weber argued a century ago,  institutions that endure thrive not because of one leader’s charisma,  but because they cultivate leadership throughout the system.</p>
<p>Changes to the EI model<br />
&#8220;Readers  familiar with earlier versions of the EI model will notice some changes  here. Where we formerly listed five main domains of EI, we now have  simplified the model into four domains – self-awareness,  self-management, social awareness, and relationship management – with  eighteen competencies instead of the original twenty-five (see the  chart). For instance, an EI domain would be social awareness; a  competency in that domain would be empathy or service. The result is an  emotional intelligence model that more clearly links specific clusters  of competencies to the underlying brain dynamics that drive them.&#8221;</p>
<p>EI CAN be learnt<br />
&#8220;These EI  competencies are not innate talents, but learned abilities, each of  which has a unique contribution to making leaders more resonant, and  therefore more effective.<br />
That fact speaks to an urgent business  need, one with great impact on financial results: helping leaders to  lead more effectively.&#8221;</p>
<div class="shr-publisher-1584"></div><!-- Start Shareaholic LikeButtonSetBottom --><!-- End Shareaholic LikeButtonSetBottom -->]]></content:encoded>
			<wfw:commentRss>http://www.phildourado.com/2007/10/the-new-leaders-or-primal-leadership/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Warren Bennis, On Becoming A Leader</title>
		<link>http://www.phildourado.com/2007/06/warren-bennis-on-becoming-a-leader/</link>
		<comments>http://www.phildourado.com/2007/06/warren-bennis-on-becoming-a-leader/#comments</comments>
		<pubDate>Sat, 09 Jun 2007 16:22:18 +0000</pubDate>
		<dc:creator>Phil</dc:creator>
				<category><![CDATA[Books]]></category>
		<category><![CDATA[On Becoming A Leader]]></category>
		<category><![CDATA[Warren Bennis]]></category>

		<guid isPermaLink="false">http://www.phildourado.com/wordpress/?p=1580</guid>
		<description><![CDATA[OK, I have to &#8216;fess up to being a fan of Warren Bennis, whom the Financial Times dubbed &#8216;The Dean of Leadership&#8217;. I chaired a leadership seminar he gave in Florida a couple of years ago and he was possibly the nicest man I have ever met: wise, generous with his insights, and he carried [...]]]></description>
			<content:encoded><![CDATA[<!-- Start Shareaholic LikeButtonSetTop --><!-- End Shareaholic LikeButtonSetTop --><p><img class="alignleft size-full wp-image-1581" title="OnBecomingALeaderWarrenBennisHalfSize-717599" src="http://www.phildourado.com/wp-content/uploads/2010/03/OnBecomingALeaderWarrenBennisHalfSize-717599.jpg" alt="" width="138" height="200" />OK, I have to &#8216;fess up to being a fan of Warren Bennis, whom the Financial Times dubbed &#8216;The Dean of  Leadership&#8217;. I chaired a leadership seminar he gave in Florida a couple  of years ago and he was possibly the nicest man I have ever met: wise,  generous with his insights, and he carried on an email conversation with  me afterwards to help me clarify my own thoughts on leadership.</p>
<p>Here  are some of the bits that I find most inspiring from Bennis&#8217; book On Becoming A Leader:</p>
<p>Drucker on what leadership is for</p>
<p>As  Peter Drucker has pointed out, the chief object of leadership is the  creation of a human community held together by the work bond for a  common purpose.</p>
<p>Example is all.  Integrity and Authority</p>
<p>Emerson says, “What you are speaks  so loudly I cannot hear what you say.”</p>
<p>Authenticity: Invent yourself</p>
<p>I cannot stress  too much the need for self-invention. To be authentic is literally to be  your own author (the words derive from the same Greek root), to  discover your own native energies and desires, and then to find your own  way of acting on them.</p>
<p>On  learning and Leading</p>
<p>* One: You are your own best  teacher.<br />
* Two: Accept responsibility. Blame no one.<br />
*  Three: You can learn anything you want to learn.<br />
* Four: True  understanding comes from reflecting on your experience</p>
<p>Learn by watching and emulating leaders  you admire</p>
<p>“One thing I did when I first got here was to  sit in the office of the studio head all day, day after day, and watch  and listen to everything he said or did. So when writers would come,  when producers would come, I would just be there. When he was making  phone calls, I would sit and listen to him, and I would hear him contend  with what a person in his position contends with. How does he say no to  someone, how does he say yes, how does he duck, how does he wheedle and  coax? I would have a yellow pad with me, and all through my first many  months, any phrase I didn’t understand, any piece of industry jargon,  any name, any manoeuvre I didn’t follow, any of the deal-making business  financial stuff I didn’t understand, I’d write it down, and  periodically I would go trotting around to find anyone I could get to  answer.” (Sidney Pollack, the movie director)</p>
<p>Leaders and Failure / Mistakes</p>
<p>“In  organizations where mistakes are not allowed, you get two types of  counterproductive behaviour. First, since mistakes are ‘bad’, if they’re  committed by the people at the top, the feedback arising from those  mistakes has to be ignored or selectively reinterpreted, in order that  those top people can pretend that no mistakes have been made. So it  doesn’t get fixed. Second, if they’re committed by people lower down in  the organization, mistakes get concealed.”</p>
<p>Leadership &amp; Instinct</p>
<p>A part of whole-brain  thinking includes learning to trust what Emerson called the “blessed  impulse,” the hunch, the vision that shows you in a flash the absolutely  right thing to do. Everyone has these visions; leaders learn to trust  them.</p>
<p>Leaders &amp; Innovation</p>
<p>A  leader is, by definition, an innovator. He does things other people  haven’t done or don’t do. He does things in advance of other people. He  makes new things. He makes old things new.</p>
<p>It’s not about Charisma</p>
<p>Some would argue that  the answer is charisma, and either you have it or you don’t. I don’t  think it’s that simple. In the course of my study, I met many leaders  who couldn’t be described as charismatic by any sort of rhetorical  stretch, but they nevertheless managed to inspire an enviable trust and  loyalty in their co-workers. And through their abilities to get people  on their side, they were able to effect necessary changes in the culture  of their organizations and make real their guiding visions.</p>
<p>Buy The Book:  Warren Bennis,On  Becoming A Leader, Random House Business Books. First published 1989.</p>
<div class="shr-publisher-1580"></div><!-- Start Shareaholic LikeButtonSetBottom --><!-- End Shareaholic LikeButtonSetBottom -->]]></content:encoded>
			<wfw:commentRss>http://www.phildourado.com/2007/06/warren-bennis-on-becoming-a-leader/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Kids Are Alright / Got Game</title>
		<link>http://www.phildourado.com/2007/05/the-kids-are-alright-got-game/</link>
		<comments>http://www.phildourado.com/2007/05/the-kids-are-alright-got-game/#comments</comments>
		<pubDate>Sun, 06 May 2007 16:17:24 +0000</pubDate>
		<dc:creator>Phil</dc:creator>
				<category><![CDATA[Books]]></category>
		<category><![CDATA[Gen+X]]></category>
		<category><![CDATA[Gen+Y]]></category>
		<category><![CDATA[Got+Game]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[The Kids Are Alright Book Review]]></category>
		<category><![CDATA[workplace]]></category>

		<guid isPermaLink="false">http://www.phildourado.com/wordpress/?p=1571</guid>
		<description><![CDATA[I&#8217;m usually wary of books that change their name &#8211; this one used to be called &#8216;Got Game&#8217; when it was published as a hardback in 2004 &#8211; but in this incarnation, it was recommended by Euan Semple and Johnnie Moore, so I thought it worth another look. And it is. Beck and Wade&#8217;s research [...]]]></description>
			<content:encoded><![CDATA[<!-- Start Shareaholic LikeButtonSetTop --><!-- End Shareaholic LikeButtonSetTop --><p><img class="alignleft size-full wp-image-1573" title="pd-kidsalright-794789" src="http://www.phildourado.com/wp-content/uploads/2010/03/pd-kidsalright-794789.gif" alt="" width="90" height="138" />I&#8217;m usually wary of books that change their name &#8211; this one used to be  called &#8216;Got Game&#8217; when it was published as a hardback in 2004 &#8211; but in  this incarnation, it was recommended by <a href="http://theobvious.typepad.com/blog/"><strong>Euan Semple</strong></a> and <a href="http://www.johnniemoore.com/blog/"><strong>Johnnie Moore</strong></a>, so I  thought it worth another look.</p>
<p>And it is.</p>
<p>Beck and Wade&#8217;s  research findings and views on how to lead and be led by the gaming  generation in the workplace are illuminating. I particularly like the  section heading &#8220;Leaders? We don&#8217;t need no stinking leaders&#8221; and the  explanation that &#8220;For starters, in the world in which gamers grow up,  leaders are basically useless&#8230;&#8221;.</p>
<p>True. But there again, even  for the non-gamer generation, leaders are basically useless. Some  research I was involved with a while back showed that nine out of ten  managers find their own line manager or organizational leader  &#8216;uninspiring&#8217;. In my book that makes ninety per cent of supposed  &#8216;leaders&#8217; in organizations useless.</p>
<p>I&#8217;m not convinced by some of  the arguments in <a href="http://www.gotgamebook.com/"><strong>The kids are  alright</strong></a>, such as differing attitudes to risk when you have a  reset button to push lead to the need to help younger employees manage  risk more effectively.</p>
<p>But, there are useful explanations to ease  culture clash in the workplace, for example, in pointing out that a  manager approaching a gamer generation employee who has one ear piece in  their ear, listening to their iPod, an IM window open on their desktop,  two documents and a U Tube window open, and may not even stop using the  keyboard as the manager is talking to them, may indeed be listening.  Just not the way you and I listen.</p>
<p>It&#8217;s not that the gamer  generation can multi-task, say Beck and Wade. Technically, there is no  such thing as multi-tasking. Their brains are just more adept at leaping  from task to task and back again in ways that disorientate non-gamers.  They don&#8217;t have the timelag.</p>
<div class="shr-publisher-1571"></div><!-- Start Shareaholic LikeButtonSetBottom --><!-- End Shareaholic LikeButtonSetBottom -->]]></content:encoded>
			<wfw:commentRss>http://www.phildourado.com/2007/05/the-kids-are-alright-got-game/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The New Culture of Desire by Melinda Davis</title>
		<link>http://www.phildourado.com/2007/05/the-new-culture-of-desire-by-melinda-davis/</link>
		<comments>http://www.phildourado.com/2007/05/the-new-culture-of-desire-by-melinda-davis/#comments</comments>
		<pubDate>Thu, 03 May 2007 16:20:34 +0000</pubDate>
		<dc:creator>Phil</dc:creator>
				<category><![CDATA[Books]]></category>
		<category><![CDATA[customers]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[Melinda+Davies]]></category>

		<guid isPermaLink="false">http://www.phildourado.com/wordpress/?p=1576</guid>
		<description><![CDATA[I bought this book &#8211; The New Culture of Desire, by Melinda Davis &#8211; because I was tempted by the big Tom Peters endorsement of it and because the author was presented as the brains behind the futurist Faith Popcorn. I have a lot of respect for Faith Popcorn, so bought the book. Turns out [...]]]></description>
			<content:encoded><![CDATA[<!-- Start Shareaholic LikeButtonSetTop --><!-- End Shareaholic LikeButtonSetTop --><p><img class="alignleft size-full wp-image-1577" title="pd-newculture-787287" src="http://www.phildourado.com/wp-content/uploads/2010/03/pd-newculture-787287.gif" alt="" width="90" height="138" />I bought this book &#8211; The New Culture of  Desire, by Melinda Davis &#8211; because I was tempted by the big Tom  Peters endorsement of it and because the author was presented as the  brains behind the futurist Faith Popcorn. I have a lot of respect for  Faith Popcorn, so bought the book. Turns out Faith Popcorn is the brains  behind Faith Popcorn. There is some good thinking in this book, but the  hype &#8211; the attempt to coin new marketing buzzwords in particular &#8211;  shrouds it too well. Don&#8217;t bother buying it. I extracted the best bit, a  list of how consumers are different today and what they want, and  summarised it in The Customer Blog  entry for March 13, 2007. You can find it over there. It&#8217;s worth a  look.</p>
<div class="shr-publisher-1576"></div><!-- Start Shareaholic LikeButtonSetBottom --><!-- End Shareaholic LikeButtonSetBottom -->]]></content:encoded>
			<wfw:commentRss>http://www.phildourado.com/2007/05/the-new-culture-of-desire-by-melinda-davis/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>

